Are you looking to increase your business even during a pandemic? Amid the COVID-19 pandemic my family law firm client suspected that an increase on divorce inquires would occur. To capture this suspected demand I created a Google Ads prospecting campaign with a Facebook Ads remarketing funnel in the back-end. In this case study I will show the results, proposal, problem, solution and challenges.
Shorten your learning curve, make the most of your resources, an maximize your impact both online and off.
This campaign was to target users who were interested in learning more about divorce but we're ready to call a lawyer immediately.
This is the landing page that we would send traffic to in order for them to set up a consultation.
In conclusion using highly targeted advertisements on Google to speak to our target customer resulted in great click through rates. On top of having an attractive landing page with a relevant offer to their pain points helped this campaign be successful. Reengaging users into our funnel using Facebook Ads enabled their to be no wasted ad spend as well! Contact us today to learn how we could help your business generate more revenue.
Ted is the founder of TGQ Marketing a PPC, Analytics and CRO agency focused on client results.